The ABCs of Scaling Your Business
- Clearly define your company’s mission and vision. Your mission statement is what you do today, it’s why the company exists, whereas your vision is where you want to be, all the things you want to accomplish as a company. The combination of those two things makes it crystal clear to your team what they do day-to-day and what they should strive to accomplish. Make sure you repeat it regularly, at every company-wide meeting, during events, etc. and do so with the same passion you would if you were in a 1:1 meeting with each employee.
- Set clear objectives for your team. 95% of the time, employees want to succeed. They want to do great work, be acknowledged, and compensated appropriately for it. Issues usually arise from employees not knowing what they’re supposed to be focusing on and if you leave it up to that, that may not necessarily be aligned with what you are hoping to accomplish. There are many ways to do this, but I’m a huge proponent of using OKRs. Start with setting company-wide objectives, then create department ones, and finally individual goals that all tie into each other.
- Create a formalized 2-way feedback loop. When you’re a small team, you generally know how everyone is feeling and can give/get daily feedback. As you scale, you won’t all be in the same room, you won’t always be working together, and you have new employees that don’t know you on a personal level. Build out a formalized process where employees can give feedback anonymously to you and where managers can give quarterly/ biannual performance reviews and feedback to employees.
Faye has spent the last 10 years in the startup ecosystem as a founder, employee #1 at VC backed startups, and as a venture capital investor. She’s currently the Founder of Faye Almeshaan Consulting, a fractional COO consultancy. Faye is an advocate for women’s rights, financial inclusion, and more funding for underrepresented founders. She also runs a community for Young Professionals of Color in Las Vegas. Faye received her MBA from University of Toronto and her Bachelors in Finance from Florida International University.