FebruaryÂ
‘Are you Entrepreneur Material?’Â
Topics include: Intro – Entrepreneur Journey, Lifestyle considerations, Risk/Reward and Exit Strategy. Â
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Legal Setup
Topics include: Which entity is right for you?, Founder Stock, Cap Table, Owner Agreements, Intellectual Property, Compliance
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March Â
Infrastructure
Topics include: Website, email, Social Media, Accounting and Payroll, Taxes, CRM, Insurance, Employment Policies – Conduct, Sexual Harassment, Diversity
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April
Customer Discovery
Topics include: Ideation, 1 Minute Pitch, BMC, Talk to Customers, Surmise Pricing/Channels
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May
Business Model Design
Topics include: TAM SAM SOM, Competitors, Business Model Metrics, Should you License Your IP?, Marketing Channels
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JuneÂ
Marketing
Topics include: Brand Creation, Social Media Marketing, Advertising, Sales – Outsourced, Sales – Internal, Pitching